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| 316. The importance of selecting the right marketing channels | |
No matter what size your business is there is always the pressure to be resource strapped. However one mistake I see brands make is trying to be in every channel. It is critically important to fi... | | /blog/the-importance-of-selecting-the-right-marke... |
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| 318. 100 Great Marketing Ideas |
Here are over 100 ideas to fast track your marketing for your small business.
Marketing Planning
1. Update or create a marketing plan for your business.
2. Revisit or start your market resea... | | /blog/100-great-marketing-ideas |
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| 319. Are QR codes the next marketing shiny thing? | |
It seems that the with the COVID lockdowns we are all getting us to using QR codes for checking in, but how can marketers take this new behaviour and leverage it for marketing purposes?
From sm... | | /blog/are-qr-codes-the-next-marketing-shiny-thing- |
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| 320. 2021 Messaging trends for businesses | |
Podium has released a report with some really interesting findings andoun business messaging trends in 2021.
Here are some key take aways.
MOBILE IS HERE, IT'S UNDER USED AND YOUR CUSTOME... | | /blog/2021-messaging-trends-for-businesses |
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| 321. How to Build a list of ideal customers | |
Your prospect list is probably one of the most important asset of your whole marketing. Building a list of customers can come in many shapes and forms from buying a list, cold calling and co... | | /blog/how-to-build-a-list-of-ideal-customers |
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| 322. The right CRM for small businesses | | I hear from small businesses every day that they use their email software as their CRM, but having a really robust sales and marketing software system is so important to managing proactively your b... | | /blog/the-right-crm-for-small-businesses |
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| 324. Only 5% of B2B buyers are in-market to buy right now | | B2B marketing targets the needs, interests, and challenges of individuals who are making purchases on behalf of, or for, their organization (rather than for themselves), thus making the o... | | /blog/only-5--of-b2b-buyers-are-in-market-to-buy-... |
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| 325. The Best Email Software for Small Business | | Small business now have email software but which is the best one to use? PC Magazine did a list of some of the best email marketing software for 2021 but I have some different opinions.
The best e... | | /blog/the-best-email-software-for-small-business |
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| 326. Use Google My Business to improve your search results | | You can now use your Business Profile on Google to do so much more to showcase your brand, products and services and reviews.
Make sure you are leveraging your profile and get found in search for ... | | /blog/use-google-my-business-to-improve-your-sear... |
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| 327. Blurring the line between online and offline shopping | | Today's consumers see no difference between online and offline channels—it’s all just shopping.
A new hybrid world of retail is emerging where the already blurred lines bet... | | /blog/blurring-the-line-between-online-and-offlin... |
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| 328. Brains before budget in 2022 | | Your marketing is only as good as the strategy behind it. As tempting as it is to get into the tactics, building a solid plan with real data is key to making better marketing decisions. Especially ... | | /blog/brains-before-budget |
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| 330. Have you lost touch with your customer? | |
In the retail sector alone more than 40 well known brands in the US filed for bankruptcy in 2020. Others continue to struggle as droves of consumers. Pre Pandemic if you ordered groceries you cou... | | /blog/have-you-lost-touch-with-your-customer- |
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