We specialise in small business marketing.
Whether you’re starting from scratch or need a fresh perspective on your current strategies, we provide personalised guidance and hands-on support to achieve real results.
Not sure what’s missing in your marketing? Take our quick Marketing System Score to see where your marketing is working, where it’s leaking, and what to fix next.
Get a personalised score, practical next steps, and the right resource or support recommendation.
Our mission is simple: to make marketing accessible, effective, and tailored to your unique needs. With over 2 decades of experience working with over 500 small businesses, we understand your challenges—and know how to solve them.
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Strategic roadmaps customised to your business goals.
Practical, step-by-step guidance for achieving measurable success.
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Engaging campaigns designed to nurture leads and drive sales.
Expertise in tools like MailChimp, Klaviyo or alike to streamline your email marketing.
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Creative content and scheduling to build your brand online.
Strategies to grow your audience and boost engagement. (not vanity metrics).
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Learn the skills to manage your own marketing confidently.
Personalised training for you or your team, in-person or online.
We train on MailChimp, Canva, website updates and social media tools.
Our sister company Small Biz Prompt Shop trains on Ai and prompting.
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From content creation to analytics, we manage it all.
Flexible services that adapt to your evolving needs.
Packages for outsourcing are available.
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Turn your marketing strategy into a working AI assistant.
We design custom GPTs trained on your brand voice, services, FAQs and processes — so you can generate content, respond to enquiries and streamline tasks instantly.
Workflow and automations to make your markeitng easier and time efficient is where we shine!
Built in partnership with our sister company, Small Biz Prompt Shop, this service transforms strategy into a practical, intelligent tool inside your business.
Smarter systems. Less manual work. More momentum.
What we do
Why Choose Us?
•Insight-Driven Approach: We take the time to understand your business and customers.
•Practical Solutions: No fluff—just actionable strategies that deliver results.
•Personal Touch: Work directly with an experienced marketing consultant who truly cares about your success.
We are proud to use tools like ChatGPT and Perplexity to fast-track your marketing efforts.
Not to mention our 5-star Google Reviews.
“Great launch of our website & brand image today. Lots of positive feedback. I’m pleased the team went with the pink! Thanks to you all for a great result.
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With over 20 years of experience, Dan has worked for major corporations and small businesses. She knows a thing or two about marketing and how to get the best bang for your marketing buck!
"If all things are equal between you and your competitor, what makes you the better alternative? I believe it is the way you made them feel."
Dan MacInnis — MacInnis Marketing
Podcast - Customer Centric Marketing
What makes you different from every other marketing consultant
Most consultants focus on tactics: more posts, better ads, smarter funnels. I work at the level of felt experience — what people feel when they interact with a brand, work for it, or tell someone else about it. That is a service design approach, not a marketing tactics approach. It is rarer, deeper, and significantly more valuable for the kinds of businesses I serve.

