Our Clients - Who are they?
We like all of you have a target market that we work with.
We've partnered with a number of our clients for 5+ years and over 40% of our work comes from repeat customers. Why? Because we're picky about who we work with, partnering only with clients who are a perfect fit to ensure a win-win result. Over the years, we've fine-tuned our ideal customer profile down to the very last detail.Is this you?
Our ideal target market profile:
- You're a CEO or Manager of a $1 million +, service-based business, somewhere in Australia
- You've been in business for more than five years
- You have a Sales team, but little or no marketing support
- You're sick of the status quo and ready for change!
- Your current approach to marketing is ad hoc and piecemeal, and unsurprisingly it's falling way short
- Your internal and external brands don't match, but you don't know how to bridge the gap
- Although you need one, you just don't have the funds to commit to a full-time Marketing Manager
- You want to implement a customer-centric sales and marketing system, but have no idea where to start.
You believe that:
- Traditional broadcast marketing to large generic groups is ineffective and outdated
- The customer is now totally in control of where they look, how they connect, and whether they decide to buy from you (or not)
- Marketing must be a central part of your business model (although you're a long way from that yet)
- You must create a lifetime customer experience as your key differentiator (in fact, you know this is done or die)
- Partnering with an expert, listening and learning, and then taking inspired action is the key to your company's success.
What you need:
- An expert marketing consultant to create a strategic yet practical marketing plan to take you forward.
- A flexible resource who can turn that plan into results-driven action: leveraging your internal resources, sourcing and training a marketing admin, or becoming your outsourced marketing function (depending on what suits you best).
- A long-term partnership, built on an absolute and unyielding commitment to customer centricity as your key competitive advantage.
If this is you, we need to talk! If you're ready to take action now. If you don't know who to target for your business we can help you with that too.
Not quite ready yet? Check out our client success stories.