New Beauty / Wellness Website built with customers in mind
Posted by Danielle MacInnis
on 15 September 2020
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Today Edible Beauty Australia launches their new website and I couldn't be happier. This has been a long term collaboration between the owner, designer, copywriter, web developer and MacInni...
Posted in:Customer Centric MarketingContent MarketingMarketing SegmentationDigital Marketing | 0 Comments |
8 elements of digital transformation to grow faster in 2020
Posted by Danielle MacInnis
on 12 September 2020
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According to Google, "over the last six months, businesses have embraced digital transformation and thrived. It's not just or even primarily about building a better e-commerce site (as i...
Posted in:Marketing StrategyBrand StrategyCustomer InsightMarketing technologyDigital Marketing | 0 Comments |
Marketing Retainer Fees and Options
Posted by Danielle MacInnis
on 9 September 2020
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As a customer centric marketing company, we pride ourselves on constantly listening to our customers. We have found that some consultants lock clients into a retainer for services and don't con...
Posted in:Marketing coachMarketing ResourceOutsource MarketingCustomer Insight | 0 Comments |
The value proposition made easy
Posted by Danielle MacInnis
on 2 September 2020
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The value of a product or service can be hard for some business owners to articulate. I always find the easiest way is to ask, why and then why, and then why. The three whys usually tease out the...
Posted in:Marketing StrategyCustomer InsightValue Proposition | 0 Comments |
Facebook made easy in 10 steps
Posted by Danielle MacInnis
on 29 August 2020
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There are 1.6 billion people on Facebook and so it makes sense to be there if you have a consumer business, however many small businesses are not sure what they are doing and so are scared to inv...
Posted in:Facebook Advertising | 0 Comments |