| 320 matches found. | Showing Page 19 of 22 |
|
| 271. Lead Generation Made Easy | |
6 simple steps you can take today
Lead generation has changed with the ease at which we can now access information. The customer is now in control of the buying process. They have to find us... | | /blog/lead-generation-made-easy |
|
| 272. 50 key features for great website | |
This infographic by 99MediaLab provides a comprehensive list of 50 must-haves (and have-nots) for your small business's website.
Source: 99MediaLab.com.
... | | /blog/50-key-features-for-great-website |
|
| 273. Why customer experience is so important for b2b | |
Customer experience or UX is so important for b2b business because so many of us are getting it wrong.
Where does the customer experience responsibility lie? This is the problem. It is every... | | /blog/why-customer-experience-is-so-important-for... |
|
| 274. Creating a customer centric culture | |
Below is an interview I did with Tristan White on how to create a customer-centric Culture. He has a great website with lots of great information including a culture checklist.
... | | /blog/creating-a-customer-centric-culture |
|
| 275. How b2b customers consume content | |
Content is the key to informed purchase decisions, but B2B marketing often gets content delivery wrong. The buyer's journey is devoid of personalization, riddled with dead ends, and forces en... | | /blog/how-b2b-customers-consume-content |
|
| 276. Customer Journey Mapping Research | | Customer Journey Mapping is a Must
McKinsey have just released some interesting research about those companies that do customer journey mapping. Customer journey mapping is a discipline that allow... | | /blog/customer-journey-mapping-research |
|
|
| 278. Create powerful customer experiences | |
Creating experiences that matter and set you apart
I am passionate about the customer experience and am always looking for articles and research on the subject of customer experience. This w... | | /blog/create-powerful-customer-experiences |
|
| 279. How do you make a service visible? | | Service is said to be invisible. That is, you can only tell how good it is once you have experienced it. However, these days with online reviews, social media and technology it is easy to share tha... | | /blog/how-do-you-make-a-service-visible- |
|
| 280. The Importance of a Style Guide | |
A Style Guide is a document that show the key elements of your brand. This usually include:
Logo style
Font
Colours to be used (Pantone numbers) Adobe Color CC
Templates for... | | /blog/the-importance-of-a-style-guide |
|
| 281. Welcome series for email automation tips | |
The welcome series as become a standard when you are using a email software like Mailchimp, Klaviyo, Woo, Shopify, Active Campaign and many others. Here are some tips to inlcude in your welcome s... | | /blog/welcome-series-for-email-automation-tips |
|
| 282. Key marketing dates for sales promotions till January 2021 | | With less than 10 weeks till Christmas businesses should be crazy busy trying to prepare for a on and offline shopping frenzy. Businesses have to try and make up some of the lost sales especially i... | | /blog/key-marketing-dates-for-sales-promotions-ti... |
|
| 283. Facebook made easy in 10 steps | |
There are 1.6 billion people on Facebook and so it makes sense to be there if you have a consumer business, however many small businesses are not sure what they are doing and so are scared to inv... | | /blog/facebook-made-easy |
|
| 284. The value proposition made easy | |
The value of a product or service can be hard for some business owners to articulate. I always find the easiest way is to ask, why and then why, and then why. The three whys usually tease out the... | | /blog/the-value-proposition-made-easy |
|
| 285. Marketing Retainer Fees and Options | | As a customer centric marketing company, we pride ourselves on constantly listening to our customers. We have found that some consultants lock clients into a retainer for services and don't con... | | /blog/retainer-fees-and-options |
|
|
|
