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At this time when so many businesses are struggling, there are many resources that can be tapped into to make life just the little bit easier. I have collected some of them here to save you some ...
/blog/business-resources-to-get-you-back-on-track
Curious about LinkedIn Ads? Text LinkedIn ads are a low cost, low risk way of testing this medium. This is a great way to get to an audience that is really targeted to your product or service, ...
/blog/curious-about-linkedin-ads
Now LinkedIn have followed Facebook with its new offering of retargeting. Up until now we haven't had retargeting on LinkedIn and now based on an Ad or a form you can retarget those prospects...
/blog/linkedin-new-retargeting-tools
Here are some trends that have shaped the way we have engaged in shopping over the past 3 months and are likely to persist for some time longer. 1. Time is precious - We are all juggling thi...
/blog/the-at-home-consumer
Right now businesses are desperately trying to keep a afloat when the traditional way of doing business has been turned on its head. No more face to face meetings, foot traffic or lunch time meet...
/blog/how-to-market-your-business-during-the-coro...
There has been a fundamental shift in the way we work, play, engage as millions of quarantined people are now working, teaching, exercising, and shopping from home. "A drastic slowdown ...
/blog/shift-in-our-priorities-affects-marketing
It seems that we have jumped on the bandwagon of Black Friday with more Australian's than ever before taking advantage of online sales.  As of February 2019, 80.8% of people in Austral...
/blog/black-friday-as-a-marketing-tool
Running a small business requires so much time and attention. Why then do you need a marketing expert? Being active rather than passive in attracting your ideal clients is one of the most importa...
/blog/why-you-need-a-marketing-expert
A while ago I interviewed Claudia Bowman about her passion about cheese and her business and her App The Cheese Monger and her business McIntosh & Bowman Cheesemongers. Her app has over...
/blog/a-small-business-that-has-gone-from-strengt...
Here are the latest stats you need to know from Google to benchmark how you are going with your digital marketing. Key takeaways: You should measure average click through rate of you...
/blog/google-ad-benchmarks-2019
Creating content is key to any marketing strategy these days but I still find that clients have an unrealistic expectation of what it actually costs to create content. It is not unsual to spend ...
/blog/how-much-does-it-cost-to-create-great-conte...
We are all about creating value for our clients. See how we now can assist you create affordable videos for your business for less than $300*   Book a video chat today This...
/blog/affordable-video-creation
I know that my son who is a teenager never watches TV. He is on his phone or ipad or computer watching You Tube mostly. He is not alone. You cannot talk to someone under 25 who doesn't watch...
/blog/traditional-tv-is-dead---as-you-tube-takes-...
While the term "customer centricity" has been interpreted in many ways, at its core, it's the idea that businesses provide customers with an exceptional journey. This, in turn, inc...
/blog/focus-on-your-best-customers
When you start your business it is usually out of a passion or skillset. While some of us do a business plan, the focus on the mission or the why of our business is sometimes lost along the way....
/blog/your-why---developing-your-business-s-missi...

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