| 356 matches found. | Showing Page 6 of 24 |
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| 76. Is your customer at the centre of your business? | |
Currently I am reading a number of books on customer centricity and the latest is Outside In from the forester researchers Kerry Bodine and Harley Manning. Their research has outlined that we ar... | | /blog/is-your-customer-at-the-centre-of-your-busi... |
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| 77. Tools to manage reviews | |
Management of reviews is becoming increasingly important. I have found some great tools that can assist in the management, reporting and sharing of reviews.
1. Grade.Us
2. Fre... | | /blog/tools-to-manage-reviews |
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| 78. Lower effectiveness of traditional paid ads. | |
Why are paid ads not working with B2B?
More B2B marketers are shifting budget and priority to earned media as they struggle with declining response rates from traditional investm... | | /blog/lower-effectiveness-of-traditional-paid-ads- |
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| 79. Inbound Marketing Strategy | | Inbound marketing is a relatively new technique that makes it possible to utilize modern Internet technologies to generate new leads and drive sales. Read this Inbound Marketing Action Plan to... | | /blog/inbound-marketing-strategy |
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| 80. Content trends | |
The major differentiator for entertainment industries is not the casual user , but the passionately engaged fan. Netflix is reportedly spending $6 billion, yes billion on content thi... | | /blog/content-trends |
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| 81. Why position your company to a narrow audience? | |
Do you understand the benefits of specialising?
"Owning a word in the mind" is actually a more elegant way of saying that positioning is the process of gaining a leadership positio... | | /blog/why-position-your-company-to-a-narrow-audie... |
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| 83. Marketing Apps for Small Business | |
I have been collecting the best marketing apps for sometime now. These are cheap and often free apps that let small business compete with the big guys! I have updated it for 2017. Enjoy!
&nb... | | /blog/marketing-apps-for-small-business |
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| 84. Maximising customer value | |
Feedback from your customers is critical for small businesses. The more you understand your customers, the more successful you will be. Services we provide help you do this include:
1. ... | | /blog/maximising-customer-value |
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| 85. Key marketing trends | |
Here are some of the key marketing trends in 2018
1. Smart phone use
More than 50% of searches are on mobile
91% of Facebook usage (Daily Active users) is on mobile
... | | /blog/key-marketing-trends |
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| 86. Customer Happiness |
Are your customers smiles guaranteed?
Fab.com have got it right.They understand me as their ideal customer and have attracted me with the design experience and their customer focus. They ... | | /blog/customer-happiness |
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| 87. Marketing Audit | |
Marketing plans, strategies and campaigns fail at an alarming rate. How can you reposition your failures to pinpoint the cause and redirect your marketing efforts?
Every marketing plan shoul... | | /blog/marketing-audit |
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| 88. It's time to move from excel to a CRM | |
At the first meeting with a small business one of the questions I ask is where is their database of clients and prospects. The usual response is it is in an excel document, in MYOB or in outlook... | | /blog/it-s-time-to-move-from-excel-to-a-crm |
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| 89. Small Business TV resources | |
For small businesses looking to learn in a visual way, there are a couple of good TV shows that I have found that give great case studies and examples we can call learn from.
1. S... | | /blog/small-business-tv-resources |
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| 90. Create powerful customer experiences | |
Creating experiences that matter and set you apart
I am passionate about the customer experience and am always looking for articles and research on the subject of customer experience. This w... | | /blog/create-powerful-customer-experiences |
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