Moving from product focused to customer focused
Posted by Danielle MacInnis
on 22 December 2015
Moving from product to customer focused
It is a common place to find a business all wrapped up in its product or service. Sure most of you are aware that the customer is your bread and butte...
| Posted in:Customer Centric MarketingBrand Strategy | 0 Comments |
Marketing Plan for 2016
Posted by Danielle MacInnis
on 18 December 2015
To make the most of 2016 you really need to start planning now. I have created a planning template to get you started. Over the summer break when you have some down time is the perfect tim...
| Posted in:Customer Centric MarketingMarketing Strategy | 0 Comments |
SEO tools review
Posted by Danielle MacInnis
on 8 December 2015
As as small business the world of online marketing can be overwhelming, so when we see a shortcut it can be very attractive. Target Internet have done a brilliant wrap up and review of most of t...
| Posted in:Digitial MarketingSEO | 0 Comments |
Being Rewarded and Recognised feels good!
Posted by Danielle MacInnis
on 29 November 2015
This week I was named a finalist for Flying Solo's Marketing Marverick Award in 2015. It was really nice to be recognised for what I do all day (just about every day) with small businesses. ...
| Posted in:Customer Centric MarketingMarketing StrategyMarketing Education | 0 Comments |
The how and why makes all the difference
Posted by Danielle MacInnis
on 22 November 2015
The "How" in Marketing Really Matters
What use to be invisible is now clearly viewable for the whole world to see. How we make clothes in appalling conditions, the ingredients of...
| Posted in:Customer Centric MarketingBrand StrategyMarketing Education | 0 Comments |
