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Pandemic-weary consumers and trends for 2022

Posted by Danielle MacInnis on 17 February 2022
Pandemic-weary consumers and trends for 2022
There is a shifting mood of pandemic-weary consumers. It has been a testing time a navigate talent shortages, supply chain disarray and a couple of years full of constant uncertainty and doing...
Posted in:Marketing Trends   0 Comments

Influencer marketing

Posted by Danielle MacInnis on 24 January 2022
Influencer marketing
Here is an article that I was featured in as an expert in Influencer marketing. https://blog.ainfluencer.com/danielle-macinnis/ Here is the entire booklet as a resource https://blog.ainfluence...
Posted in:Influencer Marketing   0 Comments

10 Marketing trends in 2022 to help you market more effectively

Posted by Danielle MacInnis on 13 January 2022
10 Marketing trends in 2022 to help you market more effectively
We are all confused and exhausted after two years of uncertainty. What are some trends that we can foresee for 2022 and how to market effectively? 1. Self Reliant Mindset and ready for anythi...
Posted in:Marketing InsightMarket ResearchMarketing Trends   0 Comments

Brains before budget in 2022

Posted by Danielle MacInnis on 8 January 2022
Brains before budget in 2022
Your marketing is only as good as the strategy behind it. As tempting as it is to get into the tactics, building a solid plan with real data is key to making better marketing decisions. Especially ...
Posted in:Marketing PlanMarketing Strategy   0 Comments

Blurring the line between online and offline shopping

Posted by Danielle MacInnis on 15 December 2021
Blurring the line between online and offline shopping
Today's consumers see no difference between online and offline channels—it’s all just shopping.  A new hybrid world of retail is emerging where the already blurred lines bet...
Posted in:Digital MarketingOnline shoppingvirtual shopping   0 Comments
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