Bricks V Clicks
Posted by Danielle MacInnis
on 7 February 2017
Digital technology is transforming how we shop, and almost every way we communicate. As we embrace digital technology, retailers need to adapt to this behaviour.
The traditional department-s...
| Posted in:Marketing StrategyMarketing technologyDigital Marketing | 0 Comments |
Value proposition - true value
Posted by Danielle MacInnis
on 1 February 2017
Many companies face a fundamental problem: there is a sizeable and growing gap between what they offer and what their customers actually value. This value gap leads to lost sales, lower profits,...
| Posted in:Customer Centric MarketingValue Proposition | 0 Comments |
Guest Blogging
Posted by Danielle MacInnis
on 20 January 2017
When you have established a series of blogs that establishes you as an authority on a topic it is time to distribute your content on other sites. Guest blogging is an ideal way to share your con...
| Posted in:Content Marketing | 0 Comments |
Marketing Trends for 2017
Posted by Danielle MacInnis
on 1 January 2017
Markeitng Trends for 2017 from Smart Insights
...
| Posted in:Customer Insight | 0 Comments |
3 minute plan, best three templates
Posted by Danielle MacInnis
on 20 December 2016
There are a lot of marketeing plans that you can easily down load from the web and populate. The best plans will ask you some key questions and to answer these you really need to do some researc...
| Posted in:Customer Centric MarketingMarketing ToolsMarketing Plan | 0 Comments |
