Small Business Marketing Blog

Conducting a brand audit is a great way to discover why some things in your business are doing well while others are not. It’s also used to pinpoint the strengths and weaknesses of a brand.&n...

Marketing retainers are agreements between clients and marketing agencies or professionals to provide ongoing marketing services for a fixed monthly fee. These retainers are commonly used to ensure...

Are your email open rates bad? If you are not getting an excellent response to your email, then you are not alone. According to the Marketing Sherpa survey, people are getting too many emails tha...

Introduction
You've probably heard the term "website platform" before. But what exactly does it mean? A website platform is a software that allows you to build, host and manage your w...

Businesses of all sizes are turning to social media marketing consultants to develop and execute strategies to help them reach their target audiences. As the use of social media continues to grow, ...