Small Business Marketing Blog
Brains before budget in 2022
Posted by Danielle MacInnis
on 8 January 2022
 "Brains before budget in 2022")
Your marketing is only as good as the strategy behind it. As tempting as it is to get into the tactics, building a solid plan with real data is key to making better marketing decisions. Especially ...
| Posted in:Marketing StrategyMarketing Plan | 0 Comments |
Blurring the line between online and offline shopping
Posted by Danielle MacInnis
on 15 December 2021
 "Blurring the line between online and offline shopping")
Today's consumers see no difference between online and offline channels—it’s all just shopping.
A new hybrid world of retail is emerging where the already blurred lines bet...
| Posted in:Digital MarketingOnline shoppingVirtual Shopping | 0 Comments |
Use Google My Business to improve your search results
Posted by Danielle MacInnis
on 11 November 2021
 "Use Google My Business to improve your search results")
You can now use your Business Profile on Google to do so much more to showcase your brand, products and services and reviews.
Make sure you are leveraging your profile and get found in search for ...
| Posted in:Google My Business | 0 Comments |
The Best Email Software for Small Business
Posted by Danielle MacInnis
on 16 October 2021
 "The Best Email Software for Small Business")
Small business now have email software but which is the best one to use? PC Magazine did a list of some of the best email marketing software for 2021 but I have some different opinions.
The best e...
| Posted in:Email MarketingEmail Software | 0 Comments |
Only 5% of B2B buyers are in-market to buy right now
Posted by Danielle MacInnis
on 6 September 2021
 "Only 5% of B2B buyers are in-market to buy right now")
B2B marketing targets the needs, interests, and challenges of individuals who are making purchases on behalf of, or for, their organization (rather than for themselves), thus making the o...
| Posted in:B2B marketing | 0 Comments |
