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How to create a lead magnet

Posted by Danielle MacInnis on 7 November 2016
Kabbage.com has this great resource. 40 great small business tools. I thought it was worth sharing with you. Check out there other hot resources here. What information or knowledge do you have that you could share with your audience. Here are some examples that are working for my clients. How could you be helpful by providing some valuable content to your prospects? These assets are sometimes referred to as "lead Magnets" because they are usually added with a form to collect prospects name and email. Building a list of prospects you can continue to communicate with is a core purpose of marketing.
Author: Danielle MacInnis
About: Dan is a customer centric marketer and the owner of MacInnis Marketing a company that creates sales and marketing systems to attract customers and employees to companies that they love.
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Tags: Content Marketing

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