Posted by Danielle MacInnis on 20 February 2024
Even though I didn't go to the Taylor Swift concert, I felt the vibe and connected to her brand because of the Swifties and the excitement created last week in Melbourne. In fact, on Saturday, wanti...
|Posted in:Customer Centric MarketingMarketing EducationCustomer Insight
Posted by Danielle MacInnis on 13 February 2024
What marketing tech do you need in 2024The "Martech for 2024" report by Scott Brinker and Frans Riemersma focuses on the evolving landscape of marketing technology. As a small business, what do you n...
|Posted in:Marketing technologyMarketing Tools
Posted by Danielle MacInnis on 8 February 2024
Update your email domain settings or risk undelivered In today's digital age, email communication is crucial for businesses to connect with clients, partners, and employees. However, many busin...
|Posted in:Email MarketingEmail Software
Posted by Danielle MacInnis on 26 January 2024
Voice SearchIncreasing Usage of Voice-Assisted Devices: The rise of smart speakers, like Amazon Echo and Google Home, along with voice-activated assistants on smartphones, like Siri and Google Assi...
|Posted in:Voice Search
Posted by Danielle MacInnis on 6 December 2023
Japan can teach us a lot about marketing.My family went to Japan in November as my son had finished year 12 and had always wanted to go there. We thought it would be a good milestone to celebrate h...
|Posted in:Customer Centric MarketingMarketing Trends