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All about the customer yes experience

Posted by Danielle MacInnis on 7 June 2017

I recently listened to a great Tony Robbins podcast where Tony interviewed the CEO of SoulCycle Melanie Whelan. The growth from 7 to 70 sites in less than 10 years is truly remarkable. The way that the company has grown is based on their philosophy of giving a "yes" experience to their clientele and recruiting staff for attitude.

How do Soulcycle explain their experience:

"We call it a cardio party. Our riders say it's changing their lives. With every pedal stroke, our minds clear and we connect with our true and best selves. Through this shared SOUL experience, our riders develop an unshakeable bond with one another. Friendships are made and relationships are built. In that dark room, our riders share a Soul experience. We laugh, we cry, we grow and we do it together, as a community."

What are the little things that make your experience with clients remarkable? What lengths do you go to? How do you make their day better for the connection with you?

Listen to the podcast with Melanie Whelan here.

Danielle MacInnisAuthor:Danielle MacInnis
About: Dan is a customer centric marketer and the owner of MacInnis Marketing a company that creates sales and marketing systems to attract customers and employees to companies that they love.
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Tags:Customer Centric MarketingMarketing coachCustomer Insight

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