Dan MacInnis 21/10/24 Dan MacInnis 21/10/24

Take Control of Your Marketing with Our Done-With-You Coaching Program

Running a small business is hard enough without the overwhelming pressure of figuring out marketing strategies on your own. You know marketing is essential for

Dan MacInnis 12/9/24 Dan MacInnis 12/9/24

Helping Small Businesses Thrive with Smarter Marketing in 2024

EMPOWERING SMALL BUSINESSES: THE BEST MARKETING TOOLS FOR 2024As a marketing consultant, my goal has always been to simplify the overwhelming world of digital m

Dan MacInnis 5/9/24 Dan MacInnis 5/9/24

Mastering Mailchimp: Key Tips, Shortcuts, and Marketing Strategies for Small Businesses

As a small business owner, keeping your marketing simple yet effective is vital. Mailchimp offers a great platform to manage your email marketing, but are you l

Dan MacInnis 10/7/24 Dan MacInnis 10/7/24

The Journey of Learning: Why I Love Working with Small Business

THE JOURNEY OF LEARNING: WHY I LOVE WORKING WITH SMALL BUSINESSGrowing up in a household where learning was cherished, it’s no surprise that my path has been

Dan MacInnis 12/6/24 Dan MacInnis 12/6/24

Maximizing Marketing Efforts at the End of the Financial Year: Tips for Small Businesses

As the end of the financial year (EOFY) approaches, small businesses in Australia have a unique opportunity to boost revenue and optimise tax deductions. With t

Dan MacInnis 28/5/24 Dan MacInnis 28/5/24

Use Canva to create a consistent brand presence

HOW SMALL BUSINESSES CAN USE CANVA TO BUILD A STRONG BRAND IDENTITY: A STEP-BY-STEP GUIDESorry, your browser doesn't support iframe videos.Canva is a fantastic t

Dan MacInnis 20/2/24 Dan MacInnis 20/2/24

Building a Tribe of Swifties

Marketing Lessons from Taylor Swift

Dan MacInnis 4/8/23 Dan MacInnis 4/8/23

How to Create a Marketing Dashboard to Drive Your Business Decisions

First things first – what exactly is a marketing dashboard? A marketing dashboard is an interactive tool used to track the performance of various activities i

Dan MacInnis 31/7/23 Dan MacInnis 31/7/23

Marketing 5.0

In Marketing 5.0, Philip Kotler explains how marketers can use technology to address customers’ needs and make a difference.

Dan MacInnis 20/7/23 Dan MacInnis 20/7/23

Leveraging Trends for Business Innovation and Growth

Learn how to leverage trends to help your business innovate and grow with this comprehensive guide - read now to get ahead of the competition

Dan MacInnis 21/4/23 Dan MacInnis 21/4/23

Why people don't read your emails

email best practices

Dan MacInnis 14/1/23 Dan MacInnis 14/1/23

10 Skills You Need to Succeed as a Marketing Consultant

If you're interested in becoming a marketing consultant, there are a few skills you'll need to master. Marketing consulting is a great way to use your skills to b

Dan MacInnis 21/5/21 Dan MacInnis 21/5/21

Companies simply haven't caught up to the fact that marketing  drives the sales motion.

Companies simply havent caught up to the fact that marketing drives the sales motion. Three trends at the moment are influencing the customer journey are: * s

Dan MacInnis 14/5/21 Dan MacInnis 14/5/21

The importance of selecting the right marketing channels

No matter what size your business is there is always the pressure to be resource strapped. However one mistake I see brands make is trying to be in every channe

Dan MacInnis 10/4/21 Dan MacInnis 10/4/21

What skills does a marketer need to succeed in 2021?

WHAT SKILLS DOES A MARKETER NEED IN 2021 TO SUCCEED. The CMO research highlights the key skills and behaviours. It is not a surprise to me that customer journey