Small Business Marketing Retainers | MacInnis Marketing

Ways to Work Together

Smarter Marketing Support for Small Business

Done-for-you marketing support, with practical AI guidance built in. I help small businesses stay visible, improve their messaging, and make marketing feel more manageable — with the right level of help for where your business is now.

Book a Discovery Call Ask About the AI Opportunity Audit

Marketing support that grows with your business

Some businesses need reliable marketing support each month. Others want to improve how their marketing works behind the scenes — saving time, creating better content, and using AI more effectively without losing quality or control.

These packages give you both options. Every package is tailored to your business goals, your existing tools, and the level of support that makes sense for you.

📋
Consistent monthly support
Strategy, content, and execution — all handled
🤖
Practical AI guidance
Real tools, not hype — built around your business
⚙️
Smarter systems over time
Workflows that reduce bottlenecks and save hours

Choose the level of support that fits your business

Three retainer options. Each one builds on the last. All tailored to you.

Foundations Retainer
Consistent marketing support
Ideal if you want a trusted marketing partner to keep things moving, improve your messaging, and support your business with regular strategy and content.
What's included
  • Monthly marketing content — blogs, emails, social posts
  • Website content updates as needed
  • Monthly strategy check-in
  • Monthly performance summary with recommendations
Best for Small businesses that want steady, practical support and a clear marketing direction.
You stay consistent, visible, and better organised — without trying to do all the marketing yourself.
Enquire About Foundations
Recommended for most businesses
Smart Marketing Retainer
Done-for-you marketing support plus practical AI guidance to help your business save time and work smarter. This is the recommended package for most growing businesses.
What's included

Everything in Foundations, plus:

  • A structured AI Opportunity Audit
  • A tailored AI Opportunity Map for your business
  • A custom prompt pack built around your business, services, and tone of voice
  • Quarterly AI briefings on useful tools and realistic opportunities
Best for Businesses that want modern marketing support and are ready to use AI in a practical, guided way.
Stronger marketing support now, plus smarter tools and guidance that help you save time and get more from your marketing.
Enquire About Smart Marketing
Marketing Systems Retainer
Smarter systems, deeper support
Designed for businesses that want more than content and campaigns. For owners and teams who want better workflows, smarter systems, and more efficient ways to plan, create, and reuse marketing activity.
What's included

Everything in Smart Marketing, plus:

  • One done-with-you marketing or AI workflow build each quarter
  • Monthly review and refinement of AI-assisted content or processes
  • Access to selected training resources and tools
  • Priority support and faster turnaround
Best for Businesses with growth plans, more moving parts, or a team member who will actively use the systems and tools we build together.
Marketing support, stronger internal capability, and more efficient systems that reduce bottlenecks and make execution easier.
Enquire About Marketing Systems

Not sure where to start?

AI Opportunity Audit

A practical starting point for businesses that want to explore AI without committing to an ongoing package yet. This is a one-off strategy session designed to show you where AI can genuinely help in your marketing, what to ignore, and what to prioritise first.

  • A 90-minute strategy session
  • Review of your current marketing workflow
  • Identification of time-saving and quality-improving opportunities
  • A tailored AI Opportunity Map
  • A custom starter prompt pack
  • Clear follow-up recommendations

You leave with practical next steps, clearer priorities, and a better understanding of where AI fits in your business.

One-off investment
AI Opportunity Audit
A single strategy session to map exactly where AI can help — and where it won't.
Investment
$595
+ GST  ·  One-off session
Book an AI Opportunity Audit

Which package is right for you?

A quick guide to help you choose the right starting point.

Choose if you want
Foundations
Reliable monthly marketing support and strategic guidance, without the overwhelm of doing it all yourself.
Choose if you want
Smart Marketing
That same marketing support, plus practical help using AI to improve efficiency and output — guided, not generic.
Choose if you want
Marketing Systems
Deeper workflow support, stronger internal processes, and smarter systems to make marketing easier to manage as you grow.
Still not sure? The AI Opportunity Audit is the best place to start. It gives you a clear picture of where you are, what would help most, and which package — if any — makes sense for your business right now.

A practical approach to AI and marketing

I don't believe in using AI to replace strategy, judgement, or the human side of marketing.

I use it where it makes sense: to reduce repetitive work, speed up drafting, improve consistency, and help businesses get more value from the marketing they're already doing.

That means better systems, stronger content, and more time spent on the work that actually matters.

These packages draw on the practical AI tools and frameworks developed through Small Biz Prompt Shop, while keeping your strategy and support anchored in MacInnis Marketing.

Why clients work with MacInnis Marketing

  • 🎯
    Practical, strategic supportTailored to small business — not agency-sized thinking or agency-sized price tags.
  • 💬
    Clear advice without the jargonNo fluff, no acronym soup — just straightforward direction you can act on.
  • 📈
    Flexible support that grows with youStart where you are. Adjust as your business changes.
  • 🤝
    A human-first approach to AIUsed where it genuinely helps — not applied as a shortcut at the expense of quality.
  • ⚡
    Done-for-you help plus smarter systemsExecution today, capability built over time.

Ready to find the right fit?

If you're looking for marketing support that combines strategy, practical execution, and smarter systems — I'd love to chat.

Book a Discovery Call Start with an AI Opportunity Audit Ask a Question