0
Skip to Content
MacInnis Marketing - Marketing Consultant Melbourne
MacInnis Marketing - Marketing Consultant Melbourne
About
Services
Case Studies
Contact
MacInnis Marketing - Marketing Consultant Melbourne
MacInnis Marketing - Marketing Consultant Melbourne
About
Services
Case Studies
Contact
About
Services
Case Studies
Contact
Brand Strategy Dan MacInnis 9/6/23 Brand Strategy Dan MacInnis 9/6/23

How to Conduct a Brand Audit

Here's a short selection of 8 easy-to-edit brand audit slides you can edit, share and download with Visme.

Read More
Web Design, Brand Strategy Dan MacInnis 7/5/21 Web Design, Brand Strategy Dan MacInnis 7/5/21

A new web, a new identity

New website development and creating a new identity.

Read More
Brand Strategy, Value Proposition Dan MacInnis 28/4/21 Brand Strategy, Value Proposition Dan MacInnis 28/4/21

What makes a brand meaningful in 2021?

What is a brand? A brand is a promise. If a brand is meaningful it is delivering on that promise through a set of value. It is more so today than ever before. B

Read More
Customer Centric Marke..., Business vision, Brand Strategy Dan MacInnis 23/2/21 Customer Centric Marke..., Business vision, Brand Strategy Dan MacInnis 23/2/21

The Power of storytelling

Pippa developed Squeak Design from a hobby and it became her full time business. Learn about Squeak in this short video.

Read More
Brand Strategy, Value Proposition, Small Business Marketing Dan MacInnis 20/2/21 Brand Strategy, Value Proposition, Small Business Marketing Dan MacInnis 20/2/21

A Inspiring small business that is getting it right

This is an inspiring journey of Laura Briggs who was in HR and who was frustrated and quit to start her own business.

Read More
Marketing Strategy, Brand Strategy, Customer Insight, Marketing technology, Digital Marketing Dan MacInnis 12/9/20 Marketing Strategy, Brand Strategy, Customer Insight, Marketing technology, Digital Marketing Dan MacInnis 12/9/20

8 elements of digital transformation to grow faster in 2020

8 elements of digital transformation to grow faster in 2020

Read More
Content Marketing, Brand Strategy, Digital Marketing Dan MacInnis 3/4/20 Content Marketing, Brand Strategy, Digital Marketing Dan MacInnis 3/4/20

Media Habits during the Coronavirus

changing media habits, coronavirus marketing

Read More
Customer Centric Marke..., Marketing Segmentation, Content Marketing, Marketing Strategy, Brand Strategy, Social Media Marketing, Customer Insight, Marketing Education Dan MacInnis 24/2/20 Customer Centric Marke..., Marketing Segmentation, Content Marketing, Marketing Strategy, Brand Strategy, Social Media Marketing, Customer Insight, Marketing Education Dan MacInnis 24/2/20

One size content does not fit all with content

Why to segment your audience

Read More
Brand Strategy Dan MacInnis 15/8/19 Brand Strategy Dan MacInnis 15/8/19

The Importance of a Style Guide

Creating a style guide for your brand

Read More
Brand Strategy, Marketing Education, Value Proposition Dan MacInnis 24/4/19 Brand Strategy, Marketing Education, Value Proposition Dan MacInnis 24/4/19

Your Why - Developing your business's mission

our Why - Developing your business's mission

Read More
Customer Centric Marke..., Brand Strategy, Customer Insight, Marketing Plan Dan MacInnis 9/4/19 Customer Centric Marke..., Brand Strategy, Customer Insight, Marketing Plan Dan MacInnis 9/4/19

A small business that has gone from strength to strength

Cheese business McIntosh & Bowman Cheesemongers

Read More
Customer Centric Marke..., Brand Strategy Dan MacInnis 30/12/18 Customer Centric Marke..., Brand Strategy Dan MacInnis 30/12/18

The Barbie Story - What to do when your brand is failing?

How Barbie changed their product to meet and inspire it's market

Read More
Customer Centric Marke..., Brand Strategy, Marketing Education, Marketing Research Dan MacInnis 1/8/18 Customer Centric Marke..., Brand Strategy, Marketing Education, Marketing Research Dan MacInnis 1/8/18

Create powerful customer experiences

Customer experience research that help create differentiation.

Read More
Customer Centric Marke..., Strategic Service Design, Brand Strategy, Customer Insight Dan MacInnis 12/7/18 Customer Centric Marke..., Strategic Service Design, Brand Strategy, Customer Insight Dan MacInnis 12/7/18

Customer Journey Mapping Research

Customer Journey mapping research

Read More
Customer Centric Marke..., Brand Strategy Dan MacInnis 3/1/18 Customer Centric Marke..., Brand Strategy Dan MacInnis 3/1/18

Want to sell more, spend less

Marketing effectiveness in 2018

Read More
Brand Strategy, Customer Insight, Value Proposition Dan MacInnis 15/11/17 Brand Strategy, Customer Insight, Value Proposition Dan MacInnis 15/11/17

Customer Happiness

Customer service, customer satisfaction

Read More
Brand Strategy, Value Proposition Dan MacInnis 14/10/17 Brand Strategy, Value Proposition Dan MacInnis 14/10/17

Why position your company to a narrow audience?

Positioning your business

Read More
Brand Strategy, Social Media Marketing Dan MacInnis 20/9/17 Brand Strategy, Social Media Marketing Dan MacInnis 20/9/17

Tools to manage reviews

Onsite Reviews Review tools

Read More
Brand Strategy, Customer Insight Dan MacInnis 1/9/17 Brand Strategy, Customer Insight Dan MacInnis 1/9/17

What's your mission?

mission, vision and values

Read More
Brand Strategy, Value Proposition Dan MacInnis 3/8/17 Brand Strategy, Value Proposition Dan MacInnis 3/8/17

So, what is your one sentence?

Your purpose, your one value proposition

Read More
Older Posts

Tailored Marketing Solutions for Growing Small Businesses

Empowering Your Business with Expertise in Marketing Plans, Email Campaigns, Social Media, and Beyond.

Services

Contact

Case Studies

FAQs

Marketing Blog

AI Marketing Blog

About

Email me or ring on 0400507037

The Small Business Marketing Blueprint

Now Includes Built-In ChatGPT Prompts

Thank you! Here is your download

The Small Business Marketing Blueprint. (with prompts)

Made with Squarespace