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Small Business Marketing Blog

Your content needs a strategy

Posted by Danielle MacInnis on 13 August 2022
Your content needs a strategy
Too often, we jump right into creating, distributing, and (sometimes) promoting content without pausing to build (and write down) a strategy. And some of us think writing down a strategy isn’...
Posted in:Content MarketingMarketing Strategy   0 Comments

What is influencer marketing and how does it work?

Posted by Danielle MacInnis on 11 August 2022
What is influencer marketing and how does it work?
At a high level, influencer marketing is the practice of brands collaborating with influencers. Influencers help drive brand awareness and purchasing decisions through product placement and endorse...
Posted in:Influencer Marketing   0 Comments

Tips to help your website's traffic

Posted by Danielle MacInnis on 6 August 2022
Tips to help your website's traffic
SEO is the process of helping a website achieve more organic traffic.  All traffic from search engines can be either categorised as organic or paid. You can drive more organic website ...
Posted in:Website Traffic   0 Comments

The Ultimate List of Small Business Marketing Tools

Posted by Danielle MacInnis on 1 August 2022
The Ultimate List of Small Business Marketing Tools
Marketing is an important part of running any business. It helps you reach new customers and keep existing ones returning for more. But there are many different types of marketing available, each w...
Posted in:Small Business Marketing   0 Comments

10 Questions to Ask Before Hiring a Small Business Marketing Consultant or Agency

Posted by Danielle MacInnis on 31 July 2022
10 Questions to Ask Before Hiring a Small Business Marketing Consultant or Agency
Small Business Marketing Consultants are often hired by businesses that need help with marketing strategies, advertising campaigns, social media, website design, graphic design, etc. They usually c...
Posted in:Digital Marketing Consultantmarketing consultant   0 Comments
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