Dr Jamie Burt wanted to build more than a new business, he wanted an information resource for women considering a breast reduction.
CHALLENGE
1. No sales and marketing plan
2. No clear value proposition
3. No forecasting and sales team
SOLUTION
1. We conducted some market research to develop our value proposition
2. We created an integrated list of key sales tools to help the sales process
3. We created a sales team and conducted a sales and marketing meeting to measure their
effectiveness
RESULTS
1. Value proposition is strong and differentiates them in a competitive marketplace.
2. Our sales tools assist educate and deliver offers to assist the sales cycle
3. Our sales and marketing resources work together to nurture target prospects to customers
DELIVERABLES
Flyers, Pages and Banners and Website
