Using LinkedIn

LinkedIn is an awesome tool for businesses wanting to develop relationships with other businesses. The key to making this tool work is being authentic and only connecting with those that you could pick up the phone and say hi too. As a premium member LinkedIn offers you lots of connecting options including insights into who might be viewing your profile, building lists of people to connect with and send InMail introductions to.

This resource LinkedIn the Sandler way is a great e-book that will give you some of the key tips to how to use LinkedIn for your small business.