Move your Google Analytics to GA4

In this short vdeo, Neil Patel Digital and his team walk you through how to set up GA 4 for your website.

When July 1st comes this year, the data will be gone!!! You need to get ready because Google will pull the plug.

Summary

• It is good, but it is not intuitive. It calculates based on events, not page views.
• Futureproof your stats
• Do it before July 1st 2023
• Run GA with GA4 side by side till July
• All about following the customer journey (user behaviour or user acquisition)
• Download your existing data - can't use it in GA4 but can review it in Google Sheet
• Update your website tracking code to GA4
• What new KPIs do you want to track?
• The GA4 Setup Assistant wizard in Google Analytics
• Can transfer report templates
• Event-based tags are automatic in GA4
• Get the Chrome extension for GA4
• Get Google Tag Manager on your site