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| 16. Best Email Providers |
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Email Marketing - The right one for you
Emai Marketing is an effective marketing tool no question, but selecting the right e-marketing software is big delimma for many small businesses. Here... |
| /blog/best-email-providers |
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| 17. Moving from product focused to customer focused |
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Moving from product to customer focused
It is a common place to find a business all wrapped up in its product or service. Sure most of you are aware that the customer is your bread and butte... |
| /blog/moving-from-product-focused-to-customer-foc... |
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| 18. Marketing Plan for 2016 |
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To make the most of 2016 you really need to start planning now. I have created a planning template to get you started. Over the summer break when you have some down time is the perfect tim... |
| /blog/marketing-plan-for-2016 |
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| 19. SEO tools review |
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As as small business the world of online marketing can be overwhelming, so when we see a shortcut it can be very attractive. Target Internet have done a brilliant wrap up and review of most of t... |
| /blog/seo-tools-review |
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| 20. Marketing spend - making your budget work in 2016 |
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As a small business it is essential that we use our marketing budget wisely. With the landscape of marketing growing, it is hard to make the decision of where to spend to get the best return for... |
| /blog/marketing-spend---making-your-budget-work-i... |
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| 21. Web Strategy and Video training |
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Web strategy is something that usually comes as an after thought. As a small business it is likely that you feel that just building your website is a key milestone. Really it is like saying, bui... |
| /blog/web-strategy-and-video-training |
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| 22. Facebook Advertising |
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Facebook has become a social hub for nearly every segment to check out what friends and family are doing with over 1 Billion users world wide. What makes this a great marketing tool is that it i... |
| /blog/facebook-advertising |
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| 23. Have you mapped your customer's journey? |
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These days most businesses understand that they need to understand more about their customers and the customer journey. That is the path that the customer takes to find you, try your service or ... |
| /blog/have-you-mapped-your-customer-s-journey- |
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| 24. Inbound marketing |
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Inbound marketing is the way of attracting customers to your business. It is earning the right to have an ongoing conversation. I really like this infographic from visually as it steps through t... |
| /blog/inbound-marketing |
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| 25. Story Telling is a key marketing strategy |
81% of people choose
brands based on what
their friends (not agencies) said
Story telling is so important as consumers care about the how not just the what of your product or servic... |
| /blog/story-telling-is-a-key-marketing-strategy |
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| 26. Great Email Tool |
| How many of us have the stock standard email signature because we can't get a html one to work? Well Hubspot have come up with a great signature tool that you can use to create your very own si... |
| /blog/great-email-tool |
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| 27. Why you need a brand |
| Think branding is only for large multi-national corporations? Think again. Here are 9 easy tips you can use to grow your brand with your customers, by Nick Rice.
The design of your logo really ... |
| /blog/why-you-need-a-brand |
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| 28. Vivid Vision |
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Yesterday I was listening to the I love Marketing Podcast and heard Cameron Herold explain a Vivid Vision. It was such a great explanation of how important it is to create an inspiring picture o... |
| /blog/vivid-vision |
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| 29. What a marketing consultant does |
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It has come to my attention that in small business there is a misconception about what a marketing consultant actually does? Maybe this is in part because many people believe marketing is just... |
| /blog/what-a-marketing-consultant-does |
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| 30. Marketing lessons from Tim Pethick |
| Tim Pethick CEO of Nudie Juice has some good lessons in marketing for us all:
For decades marketers have known "consumers have become more discerning" yet they treat them the same way... |
| /blog/marketing-lessons-from-tim-pethick |
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