As the business owner, you know that word of mouth and ad-hock marketing efforts will only get you so far. You also know, that to take your business to the next level of growth, you need to invest in a streamlined systematic approach to marketing and sales.
Are you ready for a steady flow of the right customers rather than the peaks and troughs that many small businesses experience? You are in the right place!
We are proud of our track record. Here are some of our success stories.
Director – Stockdale Printstaff
Tom hired Danielle as a Marketing Consultant in 2009
Read more about their marketing and sales journey.
Director – Adapt Solutions
Jamie hired Danielle as a Marketing Consultant in 2007
“Danielle has been great at helping us focus our marketing efforts. Her ideas and energy really help us to make sure we get results from our marketing dollars. Since working with Dan we have been able to focus what we do, when we do it and how to get the best results. Something we never could have achieved without her help.” August 3, 2008
Top qualities: Personable, Expert, High Integrity
Partner/ Director - MarketCulture Strategies
Sean hired Danielle as a Business Consultant in 2006 and hired her more than once
“Danielle is a high energy person and a great creative thinker. She is unique in that she has strong marketing and organizational behavior backgrounds; a combination that results in significant value-add as a consultant. As a sounding board, I particularly appreciate that Danielle holds you accountable to defending your ideas from the customers’ point of view, which I think is one of her greatest attributes. These skills coupled with being team player, and her practical nature ensures that what she delivers as a marketing consultant, is always in high demand. The fact that I frequently call her from my office in Boston for her assistance is testament to the fact that I hold her in high regard as a business/marketing/organizational behavior expert.” July 16, 2008
Top qualities: Great Results, Expert, Creative
“I came across Danielle by chance on a business forum we are both members of and her comments struck a chord. I have since hired Danielle to re-brand my business, The Accounts Studio, and to help me develop a new direction and marketing plan. She has consistently come up with fantastic ideas and tools and I will be continuing to work with her on an ongoing basis. Danielle’s suggestions are innovative and cost-effective and her communication is excellent. Having worked with other marketing companies in the past, I would certainly rate Danielle and her business at the top of the pile, as both a strategic and imaginative thinker, as well as giving great value. I would definitely recommend her without any hesitation.”
Top qualities: Good Value, Creative
Visit the The Accounts Studio Story for more details.
Market Development Manager
Imaging and Printing Group
Hewlett Packard South Pacific
Adam consulted with Danielle in 2007/8.
“If I have seen further it is by standing on the shoulders of giants. Isaac Newton” By working with Danielle I was able to re-evaluate all aspects of how I managed my business. Danielle has a unique talent of helping you to look at your marketing problems in a new light. By working with her I was able to improve my efficiency, increase my communication effectiveness and even increase prices and improve profitability in a highly competitive market.
Danielle encourages you to work smarter, not harder and really understand your customers needs and to build your communication around that, rather than finding customers who fit your communication.
I will use the tools given to me by Danielle and Market Culture for many years to come
If you only hire 1 marketing consultant this year, it has to be Danielle MacInnis”
CEO Ducon – Victorian Construction Company that operates in the commercial, residential, retail and maintenance markets.
Peter hired Danielle in 2008/9 as a marketing consultant.
Visit Ducon Story for more details.
Extremely satisfied, very knowledgeable, helpful and fun.” November 2009.
Managing Director of ARO Systems.
ARO Systems is an IT company that specialises in products and services for diagnostic imaging for the vet and medical markets.
Read hired Danielle to help with his sales and marketing strategy along with his marketing materials.
Read the TSSM success story.
Who works with us?
The ideal client for us is a service based company that is ready and motivated to work on their business. They understand that marketing not a short term once off event but an integral part of their business growth. You are most likely to succeed with us if you work through The Simple Marketing System. You need to focus on the outcome of attracting ideal customers consistently.
Our clients come from many different industries including, IT, construction, HR and consulting and are all service based businesses.
Our ideal customers are:
- Self employed with staff and have been in business for 3 years or more
- Are wanting to grow their businesses and are seeking marketing expertise
- Are intelligent and curious
- Desire a strategic adviser and coach
- Are willing to invest in a systematic approach to their marketing and sales effort
- Motivated and enthusiastic
- Willing to make a difference
- Have high Integrity
- Want to learn and grow