Marketing Services
Small Business Marketing
Marketing solutions to grow your business

 

Customer Packages

Which one are you? Start-up/ micro business, a small business, or established business in need of a refresh. Or perhaps you are looking for a soundboard or coach. Visit Customer Packages  to find the ideal solution for you.

 

Small business Package

You’ve started a businesses, established a loyal customer base, and  now are ready to grow your business. It is time to become more strategic and make the better marketing and sales decisions.

How does the Package work?

The Small Business Marketing Package is an outsourced marketing solution that can be tailored to your business needs and has the aim of taking your business to the next level. The Program is completely flexible, so you only pay for what you need. I am focused on delivering practical solutions that can be easily implemented quickly.

How we work with you?

Ready to go right now?..Where to start...?

Complimentary Business Growth Strategy session

We offer something called a complimentary business growth strategy session. The purpose of this session is to gauge the possibilities of improving your marketing and sales process. We talk about your goals, what gets in the way of achieving them and your next best steps.

What you get:

1. Solid ideas to improve your business marketing immediately

2. Easy tips to create real prospects

3. The opportunity to ask any questions of a marketing expert

We don’t do these sessions with every business so please fill out this quick survey to see if you qualify for this session.

The Simple Marketing System

Marketing Workshop 1

Getting the objectives right - purpose, outcomes, requirements to be successful, audit - vision, mission, values, goals: where are we now and where are we going?

 

Marketing Workshop 2

Decision Making behaviours- your values, mindset attitude to marketing, selling, road blocks, limiting thoughts

 

Marketing Workshop 3

Core Marketing Messages - your message or USP, profiling ideal customer, competitive differentiation

 

Marketing Workshop 4

Creating an Executive Summary - overview of your services, packaging, pricing

 

Marketing Workshop 5

Marketing conversation starters - information deliverables, elevator pitch, sample question responses, answers, call to actions, follow up

 

Marketing Workshop 6

The Selling Conversation - selling strategy, key questions you should ask, background of prospect, objections and challenges and desired outcomes, goals, solution or offer, commitment, close, payment and next steps.

 

Marketing Workshop 7

Marketing Strategies - Where are your clients on The Simple Marketing System. Strategy to move each group along. Pick the right strategy for each section of the cycle.

 

Marketing Workshop 8

Marketing Action Plan - Marketing blueprint for each marketing strategy. Target Market, where they are, service appropriate, strategy, outcome, resources, call to action, timeline and owners to implement.

 

Marketing Workshop 9

The Marketing Materials - website content, sales flyers, packaging, sampling, newsletters, articles, testimonials, success stories, workshops, email campaigns, advertising, audio marketing, SEO,

 

Marketing Workshop 10

Implementation - excel spreadsheet that maps the overall strategic marketing approach

 

 

Coaching your PA

If you have a PA that is showing a natural flare for marketing I can come in or over the internet or phone  do some marketing coaching. This is a great way to build your own marketing resource long term in a cost effective way. Look at our on line store for more coaching packages.

 

 

Marketing is not an event, but a process . . . It has a beginning, a middle, but never an end, for it is a process. You improve it, perfect it, change it, even pause it. But you never stop it completely.
- Jay Conrad Levinson

 

 

 

 

 

 


   

    

Email:   danielle@macinnismarketing.com.au

Mobile: 0400 507037

Address: 20 Spark Street, Murrumbeena VIC 3163