Small Business Marketing Blog

5 secrets to being found online

Posted by Danielle MacInnis on 9 August 2017
Posted in: Digital Marketing Google Analytics   0 Comments

Zero moments of truth

Posted by Danielle MacInnis on 9 August 2017
It is now possible to be hyper targetted. The customer journey has changed. This video explains it so well. How we show up at the right time. to the right person, with the right message. &nb...
Posted in: Customer Centric Marketing Customer Insight   0 Comments

What is your one sentence

Posted by Danielle MacInnis on 3 August 2017
  You know how sometimes the universe keeps sending you the same message? Like if you are interested in buying a new red  car all you see is red cars or if you want to be pregnant,...
Posted in: Value Proposition Brand Strategy   0 Comments

How Mobile is Changing Customer Touch Points

Posted by Danielle MacInnis on 31 July 2017
Customer Touch points and catching consumers during their day to day activities is what we all strive to achieve as marketers.This scene has dramatically changed even over the last 18 mtonhs. Th...
Posted in: Customer Centric Marketing Customer Insight Digital Marketing   0 Comments

Personal Branding: Do you know your core value proposition?

Posted by Danielle MacInnis on 26 July 2017
The other day a work colleague asked me for some feedback on their personal value proposition or personal brand. It struck me as a really good idea. Just like a corporate brand it is what others...
Posted in: Customer Centric Marketing Value Proposition Content Marketing   0 Comments
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5 secrets to being found online

Aug 09 2017
...

Zero moments of truth

Aug 09 2017
It is now possible to be hyper targetted. The customer journey has changed. This video explain...

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